I'm a strategic content creator specializing in high tech. I'm passionate about using storytelling and thought leadership to attract, persuade, and nurture desired audiences. I'm a data-driven content marketer with experience leading end-to-end content production across highly matrixed business environments.
My background includes:
- Digital creative direction and copywriting (display ads, email marketing, social media, online pre-roll video)
- Content marketing and communications strategy (editorial calendars, content audits, campaign media mixes, creative briefs, messaging matrix, email, owned and paid social media, blog, etc.)
- Trained in social media management tools such as Sprout Social, TweetDeck, Salesforce Marketing Cloud, Hootsuite
- Website management through various CMS: WordPress, Drupal, custom-built CMS
Take a look at some of my work!